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Text originally from Car and Driver's's article

Unveiled at this year’s SEMA show, the Seafoam Green pickup is a collaborative effort between Chevrolet and the surfing brand Hurley. Designed to get surfers to remote breaks, the mid-size, four-wheel-drive Colorado Z71 Hurley concept sits higher than its production-spec counterpart and rides on a set of 17-inch wheels wrapped in a set of knobby Goodyear Wrangler DuraTrac tires. A snorkel fitted to the right-front fender helps the four-door pickup wade through waters that may happen to stand between a group of surfers and their destination, while rear-mounted driving lights illuminate the Colorado’s surroundings.

Adding to the concept’s purpose-built nature is a roof-mounted surfboard rack, a bed-mounted Thule storage tray, and a Bimini-style bed cover that provides shade from the sun after a long day of surfing while also covering up valuables left in the truck’s bed (at least from a distance). Inside, the Colorado Z71 Hurley concept is fitted with seats covered in a wetsuit-like, quick-dry material called ventiprene, which means passengers can keep their suits on upon calling it a day and driving back to civilization.

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See Also

Chevrolet Colorado Z71

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